Max Hodges - Creative Director in Tokyo

Max Hodges

I'm a creative director in Tokyo, Japan

In employment

I speak English and Japanese

Find me at

My activity

About me

Tokyo-based producer and entrepreneur from Texas. I've designed and produced language products, videos, maps, product packaging, photography, audio programs and software applications.

Highlights include:
- A series of top-selling language products (design, content and packaging)
- A series of audio tours for Tokyo's most interesting neighborhoods (maps, photography, script writing, audio editing, field recording, music composition)
- Produced a documentary video for Playboy, USA.
- Produced a series of Japanese Graded Readers for iPad
- Provided business process consulting and software development services for the likes of Dell Computer Japan, Kodansha, Compaq Computer Corporation, ExxonMobil, and many others.
- Page One photos for NY Times (twice)
- Pioneer of the proxy-buying service industry in Japan (White Rabbit Express)
- Founder and Publisher at White Rabbit Press

Clients and media appearances for my photography, audio and video productions include:
Architecture Foundation of San Antonio
Boing Boing
Bunka Fashion Graduate University, Tokyo
Ceska Pozice (Czech Position)
Dazed and Confused
France Inter Radio (87.8 FM Paris)
German TV (NDR) – 80,000 Questions Around the World
German TV (RTL) – Extra
Japanese Organization for International Cooperation in Family Planning (JOICFP)
Japan National Tourism Organization
Japan Subculture Research Center
Lufthansa Magazin
Metropolis Magazine
New York Post
Oops! Japanese Magazine, Vancouver, BC
Pecha Kucha – promotion for Global PechaKucha Day – Inspire Japan
The Japan Times
The New York Times
Tokyo Kink Society
Tokyo Journal
and other global media publications.

My Creations

  1. Kana Flashcards

    8 July 2017

    Working with Mizuho Sakao and Maury Aaseng, we created around 100 original illustrations which provide both visual and verbal mnemonics for learning hiragana and katakana. Very challenging project but also very rewarding.

  2. Producer. TOKYO REALTIME tours interweave narration and interviews within a soundscape of location ambience. The tours deliver a seamless mix of adventure and cultural insight while navigating real-world spaces
    Each tour includes:
    - an area map
    - a booklet of area photography

    TOKYO'S ELECTRIC TOWN, Akihabara is Japan's subculture hotspot... continue reading (1, 1 image)

  3. Created, a Japan-based package forwarding service. Branding, UI for web app.

  4. Created a series of Japanese Kanji Flashcards together with Tomoko Okazaki. The set of 2000 kanji cards includes over 12,000 kanji compound words in total. I conceived and created the product including card design, package design, and branding. Tomoko and I collaborated on the contents production. I developed a custom... continue reading (0, 1 image)

  5. Tokyo Realtime free soundwalks

    Since the pandemic has restricted travel to Japan, we made these TOKYO REALTIME audio tours free.https://tokyorealtime.comTOKYO REALTIME is a series of audio guided wa...

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