Size? for Women

7 January 2020 ● less than 1 min read ● 5 images

Adapting a brand for a female audience.

Feminising a male-oriented brand for the launch of a flagship store in Manchester. The idea was to develop the new brand through refined typography, art direction and bespoke elements in-store, including copper finishes and light installations.

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About Ben

Ben Richards

I'm an art director in Tokyo, Japan

Freelance photographer, designer and art director from the UK, living in Tokyo.

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