26 November 2017 ● 1 min read ● 1 image

My Creative Rationale:

The logo design I created for the artist is deeply rooted in the symbolism of opposites, represented by the contrasting colors of red and green. Green, a color associated with balance, peace, health, and creation, stands in juxtaposition to red, a color symbolizing energy, war, passion, vibrance, and heat. By incorporating these contrasting colors, the logo captures the artist's ability to navigate and explore the spectrum of human emotions and experiences through their work.

To further enhance the symbolic representation, the colors are given animal forms within the logo. The bird, symbolizing freedom, flight, and a broad perspective, represents the ability to soar above and gain a comprehensive view of the world. It embodies the artist's keen observation and their ability to see beyond the surface, delving deep into the human condition and capturing its essence in their art.

The snake, on the other hand, symbolizes wisdom, intuition, and hidden knowledge. As a creature closely connected to the earth, it represents the artist's ability to tap into the depths of human emotions and explore the unseen layers beneath the surface. The snake's presence in the logo signifies the artist's capacity to uncover hidden truths and express them through their art.

Additionally, the logo pays homage to the concept of the zero-point singularity, a profound notion in physics representing a state of infinite potential and creative energy. This concept aligns with the artist's exploration of infinite possibilities in their work, pushing boundaries and breaking barriers to create unique and thought-provoking art.

Furthermore, the inclusion of the Mayan winged serpent deity, K'uk'ulkan, adds a cultural and mythological layer of symbolism to the logo. K'uk'ulkan is associated with transformation, rebirth, and the cycles of nature. By referencing this deity, the logo acknowledges the artist's connection to ancient wisdom and their ability to channel universal forces through their artistic expression.

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About Simon

Simon Felix

I'm a filmmaker in Tokyo, Japan

Using universal symmetries to conceptualize and develop novel creations and build technology based solutions.

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