In 2008, W+K Tokyo developed a series of on-air station iDs with MTV JAPAN around the idea of “MTV_____ME” to re-ignite that original MTV spirit of how MTV makes you feel.
We then further developed this concept by asking various musician and performers during the 2008 MTV Japan Music Awards, how MTV made them feel.
The result was seven artist iDs featuring, Verbal, Nelly, Simple Plan, Miliyah Kato, Yuna Ito, Aktion, and AI.
I'm a Tokyo based designer, art director, and photographer. And I enjoy drinking White Russians.