Social Media for MAC VAL

2 September ● less than 1 min read ● 1 image
Social Media for MAC VAL

Since September 2019 I act as Community Manager for the MAC VAL, contemporary art museum of the Val-de-Marne, the only museum in France solely dedicated for french contemporary art.
For the museum I run the strategy and publications on all social media. In order to widen the audience I set up several actions: among others general planification of posts, creating content and managing marketing campaigns.
Since taking over the social media accounts we have doubled the number of followers on Instagram within 1 year, from 8k to 16k. I have also been expanding their presence with the Youtube Channel and a Linkedin Account.

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About Agathe

Agathe Ferrand

I'm a marketing/pr professional in Tokyo, Japan

Communication & coordination for contemporary art. I work with galleries, museums, companies, as well as artists for consulting.

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