Lexus 'Waterfall' Storyboards

26 December 2016 ● 3 mins read ● 27 images

The aim of this brief was to create storyboards that likened Hiroshi Senju's creative process to the build up of a waterfall. The storyboard needed to contrast between in-studio and outdoor cuts while still being a single narrative. 

With a quick turn-around time, I felt working in tone would help create the mood quicker than line. It was fun working abstractly and focusing on how to convey the power of water. A lot of these shots didn't get used in the commercial, but I'm happy with the flow of the drawings. 

Tools: Photoshop + Kyle T. Webster Brushes

Writer/Director: Mackenzie Sheppard
Agency: AOI Pro

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About Rob

Rob McMaster

I'm an illustrator in Tokyo, Japan

Hello! I'm an illustrator and co-founder of Neko Box.

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