Air New Zealand wanted to show their domestic routes in a unique way using augmented reality.
This coloring page allowed the user to customize their plane and fly over a map of New Zealand, which had markers at each of the domestic destinations the airline flies to. Once the user taps the marker, the plan would fly there and there would be a quiz and photographs for each location.
The coloring page was handed out at the terminal in airports throughout New Zealand.
Creative producer with particular expertise in mixed reality content production and customer journey mapping.